Design & Development
Turramusic faced a daunting challenge with their existing website, marred by outdated and bloated code on a Magento platform. The site suffered from a plethora of bugs, exhibited poor reliability, and posed significant difficulties in administration. Given its magnitude, hosting 1200+ products and 600 categories, the project loomed as a substantial undertaking.
In response to Turramusic's challenges, Chris&Co undertook a comprehensive overhaul. The site was strategically rebuilt on the Shopify platform, heralding significant improvements in conversion rates. A fresh and modern design was implemented to enhance the user experience. The solution included better-optimised SEO strategies and enhanced conversion mechanisms. The most noticeable transformation came in the form of massive speed improvements, addressing the performance issues that plagued the previous setup. A key element of the overhaul was the simplification of code and backend integrations, contributing to a more efficient and manageable system.
How did we get there?
Turramusic now boasts a reinvigorated online presence, powered by a Shopify platform that not only addresses the initial challenges but propels the site to new heights. The user experience has been elevated through a fresh design, and the site's performance has undergone a remarkable transformation with faster speeds and improved reliability. The simplified code and backend integrations contribute to a more streamlined and efficient administration process. The success of this transformation is reflected in improved SEO, enhanced conversion rates, and an overall more resilient and user-friendly online storefront.